One of the most intimidating tasks in e-commerce website building process is website design. Website design is critical to the success of your e-commerce store since the population is increasingly slanting to colored visuals and functionality. Ideally, customers want to shop on an e-commerce website that looks professional, trustworthy, easy to navigate and offers a platform to buy items without a hassle. To add to all that, your e-commerce website should enable easy updates of new products, integration of inventory controls systems, integration of payments systems and other systems that make the customer’s life easy. Indeed, the entire project can be intimidating. However, with the best web design team, the whole process may not feel like work. Here are the main stages of e-commerce website design that you need to know upfront:
BRAINSTORMING IS THE FIRST STEP IN THE COMMERCE WEBSITES DESIGN PROCESS
Take quality time with your web designer to brainstorm all aspects of your e-commerce website design process. The talk should partly focus on the ultimate goal of your e-commerce store. You should talk about the direction you want your e-commerce store to take, what you want to achieve in the first year and the next three years. Determine how your business fits into that vision. Stay away from web designers who want to bill you for the first brainstorming session. After the brainstorming session, the developer should come up with a comprehensive proposal that includes the total cost of the project.
COMPREHENSIVE PLANNING FOR YOUR E-COMMERCE WEBSITE’S DESIGN
This is the stage to dig deeper into the web design aspects. Ideally, the planning phase should build on the details contained in the brainstorming stage. The planning stage takes a critical look at your business model, products and services you want to offer and their categorization. Most e-commerce merchants think of how the new venture will start to operate with current stock and warehouse systems. With an accustomed and skilled web design team, you should be able to customize your e-commerce website to run in tandem with your existing systems.
VISUAL DESIGN IS THE FUN PART OF YOUR E-COMMERCE WEBSITE’S DEVELOPMENT
After doing the heavy-lifting and establishing a solid cornerstone for your e-commerce platform, the visual design stage can start to take shape. The website development team will hold your hand through this stage to unravel your brand. The web development team will take into account your personal preference, competition, and color palettes, including their experience, expertise, and genius to come up with a scintillating from the end of your e-commerce platform.
E-COMMERCE WEBSITES DEVELOPMENT STAGE
After the design stage is done and dusted, you should now focus on building your e-commerce website. Here the web design team will synchronize back-end systems and visual design using cutting edge technology and coding knowledge. The design team will be more involved in this process, but you should make sure you’re updated on the progress.
TESTING THE FUNCTIONALITY OF THE E-COMMERCE WEBSITE
The most critical stage of web design development is testing. Once the design is out, a lot of work should go into rigorous testing. Testing involves inspecting the functionality and general integrity of the design to mitigate glitches after the launch. Aspects that will need testing include multiple device performances and transaction processes.
SET UP OF THE E-COMMERCE SOLUTION AND TRAINING
Most e-commerce merchants often overlook this stage. You must understand how your e-commerce works on a daily basis and train your employees on the same. You and your employees should know how to change up products, adjust pricing, and add promotional links and much more. .
LAUNCHING YOUR E-COMMERCE SOLUTION
This is usually the most exhilarating part. Here, you make your e-commerce site available on the web. During this stage, your web design team should be there to witness the e-commerce website’s performance. Your web design team should report the progress of the e-commerce store in the first 24 hours and the first week to be sure that the e-commerce platform runs smoothly..